The Windows 8 launch in October promises to be like no other launch. I think it will drive home several points that many of us don't seem to understand, like the fact that we both whine there isn't enough innovation and run for the hills when someone innovates in a mature market. I think Microsoft will change a lot after this launch, and the PC ecosystem will be dramatically different. This launch will slam the most creative marketing team Microsoft has fielded since Windows 95 against the most difficult marketing problem I've seen in my life. 
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MICROS SYSTEMS NINTENDO COMMSCOPE NANYA TECHNOLOGY INTERNATIONAL BUSINESS MACHINES (IBM) VOLT INFORMATION SCIENCES IBASIS
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